Nike x DSM Air Superfly

Nike x DSM Air Superfly launching Thursday July 10th. Exclusive to Dover Street Market stores worldwide and on the DSM E-SHOPs.

The latest Nike x Dover Street Market collaboration introduces the Air Superfly in three colourways. Hyper Black, Summit White and Smoke Grey. A co-branded tongue lock-up combines the Nike Swoosh with Rei Kawakubo’s Hut logo, a mark of DSM’s ongoing creative partnership with Nike.

To celebrate the release, Nike has created dedicated in-store installations at DSM London, Paris and New York. The concept presents the Air Superfly as an artefact of performance and imagination.

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